The animated explainer videos I have created from concept to completion, have been the primary driver of hundreds of qualified inbound leads. Through the delivery of these videos, I was able to create a new lead source that did not previously exist.

The quality leads driven by the explainer videos have generated over $1.5M in revenue. Each video is targeted toward a unique buying audience and addresses a common hiring and growth challenge they're facing.

Valuable thought leadership requires alignment from Sales, Marketing, and what I believe is most important - Operations.

My objective is to find the best way to engage thought leaders and convert their expertise into valuable content that can be shared through blogs, social media and email.

The weekly LinkedIn videos I posted would generate on average 2,500+ organic video views and drive 125+ website visits. It has been a key strategy for increasing brand awareness and driving website traffic.

Evidence based content is among the most valuable resources Marketing teams can create. Video testimonials have been a key component to capturing and presenting this evidence.

I have developed a process for interviewing key stakeholders of our clients and editing 2-3 minute videos from those conversations, highlighting key soundbites and developing a narrative and theme to align with campaign objectives.